Insights with Impact Blog

Monthly Archives: May 2017

Alternative Ways to Get Below Top-of-Mind

A simple set of 36 different emoji faces. Emotions include happy, sad, surprised, hungry, dead, upset, angry, ambivalent, in love, and so on.

By Julia Valletta Frustrated by employees’ inability to develop creative ideas for advertising campaigns, industry executive Alex Faickney Osborn began developing methods for creative problem-solving in 1939. He began hosting group-thinking sessions and discovered a significant improvement in the quality … Continue reading

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