Insights with Impact Blog

Monthly Archives: April 2016

Number of the Week: 52

Exhausted young mother fast asleep on the sofa with her child's teddy bear in hand

By Francy Wade In choosing a number this week, I was selfish. I’ll explain. Recently, Anderson Robbins Research conducted a national survey in an attempt to uncover insights into the modern American household. We wanted to see what makes things … Continue reading

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Number of the Week: 26.2

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By Francy Wade In less than a week, all eyes will be on the city that Anderson Robbins calls home for the 120th running of the Boston Marathon. Our CEO, Jen Robbins, actually lives in Hopkington, not far from where … Continue reading

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Millennials in the Media: Week of April 11, 2016

Latin man grocery shopping at the market and holding a bottle of milk - dairy products concepts

By Lauren Coates Forbes recently surveyed nearly 500 Millennials in an effort to discover their beliefs, habits, and preferences. In a recent article for AdWeek, Carrie Cummings outlines everything that Forbes found makes Millennials “tick,” and realizes that many of … Continue reading

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Number of the Week: 104 Days Until Conventions Commence

DENVER - AUGUST 27:  Delegates wave flag on the floor during day three of the Democratic National Convention (DNC) at the Pepsi Center August 27, 2008 in Denver, Colorado. U.S. Sen. Barack Obama (D-IL) will be officially be nominated as the Democratic candidate for U.S. president on the last day of the four-day convention. (Photo by Spencer Platt/Getty Images)

By Francy Wade At Anderson Robbins Research, our currency is data. We eat, sleep and breathe digits. Today we are launching a new blog series: Number of the Week. Each Tuesday, we will give you a number that means something … Continue reading

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